Stowe Mountain Resort,This summer, Stowe Mountain Resort will replace the FourRunner chairlift on Mount Mansfield with a new high-speed quad. Originally installed in the ‘80s, the FourRunner has been Stowe’s most popular lift, uploading more skiers and riders than any other lift in the resort’s history. The new lift will debut for the 2011-2012 ski and ride season.‘Our goal is to provide the very best experience possible for all of our guests,’ states Robert McEleney CEO and President of Stowe Mountain Resort. ‘The terrain on Mount Mansfield is the heart and soul of the resort. This brand new detachable quad lift will provide superlative lift service to the very best alpine terrain in the East.’ Now, amidst a winter experience that’s second to none in the Northeast, access to the greatest variety of terrain east of the Rockies will become even more seamless with a new state-of-the-art quad on Vermont’s highest peak.Stowe Mountain Resort is rich in ski resort history and one of the original four-season destinations in the United States. As far back as 1857, when H.H Bingham constructed a hotel atop Mount Mansfield, visitors have been traveling to Stowe for a world-class, high-quality experience that is both authentic and one-of-a-kind. Setting new standards for guest service and amenities in New England for well over a century, Stowe Mountain Resort has, since 2005, been reinforcing its brand with vast improvements and additions to mountain operations and slopeside amenities. More About Stowe’s Recent Resort ImprovementsPlanning started in 1992 for what is currently the East’s premier luxury mountain resort, completed improvements include: Spruce Peak at Stowe- A new slope-side community that is well underway at the base of Spruce Peak and Mt. Mansfield. The intimate alpine neighborhood boasts enviable properties for purchase, an 18-hole golf course, dining, retail, esplanade and more.Spruce Camp Base Lodge- Stowe Mountain Resort’s central source for skier and snowboarder services.Stowe Mountain Lodge- The 312 room luxury lodge has established a new alpine aesthetic that celebrates rustic Vermont-Alpine architecture and the artisan traditions of New England.Spruce Peak Performing Arts Center- The 420-seat multipurpose theatre presents live and multimedia performances including theater, music, dance, variety, film, and much more.The Spa at Stowe Mountain Lodge- A luxurious 21,000 square foot world-class spa featuring distinctive services themed around the changing seasons of Vermont.York Fully-Automated Snowmaking- Creates a perfect snowstorm with the click of a button. From one computer, a snowmaker can control all the snowmaking hydrants on the system. Snowmaking is also enhanced with a new 100 million gallon pond.Intermountain Transfer Gondola’ New transportation gondola provides access between Mount Mansfield and Spruce Peak in less than two minutes and eliminates the need to drive around the resort.Sensation Quad’ New high-speed detachable lift delivers skiers & snowboarders to the summit of Spruce Peak in six minutes.Sunny Spruce Quad’ New high-speed detachable lift provides access to most of the resort’s beginner trails and learning areas. Ride time is less than five minutes.Adventure Triple’ New beginner lift for adults and children. This lift provides access to an entirely new beginner trail named ‘Inspiration.’ The low-riding lift and consistent twelve degrees of pitch provide the ideal learning terrain and environment.Main Street’ The premeire alpine racing trail in New England and the host of the 2011 NCAA National Skiing Championships. Source: Stowe. 3.25.2011 read more
Public relations is more than just managing the flow of information between a credit union and its stakeholders. It’s a communication process that analyzes public opinion, engages and informs key audiences, builds mutually beneficial relationships, and brings vital information back into an organization for analysis and action. It creates a real, measurable impact on the achievement of a company’s strategic objectives.As the banking environment becomes more competitive and forms of communication continue to evolve, it’s critical to develop new and more engaging ways to keep your credit union in the forefront. Below are five key points to keep in mind when developing PR initiatives for your credit union. This will not only improve your perception to members but also assist you in building awareness of your credit union’s products and services.1. Do Your ResearchLet’s face it—people talk. Whether it’s good or bad, it’s much easier to reach members if you’re already aware of what they’re saying about you. Member satisfaction surveys have proven to be valuable for organizations attempting to improve market share. In fact, in today’s technology-driven world, people expect to be asked their opinion. According to Survey Gizmo, survey response rates can soar past 85 percent when the respondent population is motivated and the survey is well executed. continue reading » 1SHARESShareShareSharePrintMailGooglePinterestDiggRedditStumbleuponDeliciousBufferTumblr read more
3SHARESShareShareSharePrintMailGooglePinterestDiggRedditStumbleuponDeliciousBufferTumblr Even across many industries, professional service websites (i.e. law offices, doctors, etc.) typically have the same architecture, design, and messaging.We encounter a lot of sites like these on Website Throwdown.They all look the same, sound the same, make the same mistakes, and usually we end up giving the same advice.If you’re reading this, your organization is likely in one of these industries with a cookie cutter website of what is being said and shown by the other players in your space, but guess what? For the most part, that’s OK.Prospects who are looking for a company like yours will expect to see the same types of services on your website as well as your competitors. continue reading » read more